NEODA CELEBRATES THE RETURN OF NATIONAL FISH & CHIP DAY
Following the resounding success of last year’s inaugural National Fish & Chip Day, NEODA is delighted to announce that Fish and Chip lovers across the UK are coming together again to celebrate the nation’s favourite dish on Friday, 3 June 2016.
National Fish & Chip Day 2016 is set to be even bigger than last year as it brings together everyone involved in creating this iconic British dish; from Fish and Chip shops, pub chains, restaurants, retailers, to the fishermen and farmers who provide the sustainable and natural ingredients needed to create this family favourite.
The national event, now a firm fixture in the industry’s diary, is once again being championed by trade organisation, The National Edible Oil Distributors’ Association, who represent packers and distributors of oils and fats in the UK. NEODA President, Gary Lewis, comments, “National Fish & Chip Day celebrates the stars who work hard to bring Brits their favourite traditional takeaway. We want to bring the whole industry together to celebrate and showcase the great British institution that is Fish & Chips.”
NEODA launched the first National Fish & Chip Day in June 2015 and it was a huge success. Over 500 shops registered on the NEODA website for point of sale materials, including posters, bunting and leaflets and a marketing toolkit with games, competitions and press release templates. Social media also played a key role in the day with the #nationalfishandchipday trending during the afternoon.
Don’t miss your chance to get involved and build support – start tweeting with the hashtag #nationalfishandchipday now! You can also visit the official National Fish and Chip Day website for more information.